Monday, March 23, 2015

It’s the Audience, Stupid!

What is the new approach to storytelling and how is it being used to broaden audiences?
            The new approach is expanding storytelling through digital media. The article shows that Americans and Europeans want more international news so they can broaden their information and learn to fully understand all of the issues on the news. Many news reporters try to only include information that they think the people would want to hear. But now, they leave in all the information so people can read the whole story.

How is digital media being used to engage audiences?
            Audiences can take surveys about issues and stories that they liked and disliked. News engages the audience by creating a debate over certain topics. By seeing if people react to the stories, is the deciding factor if the news covered the correct story.

Give three specific examples of how you can incorporate storytelling into an article you write?
            One way I can incorporate story telling is if I include my own personal experience on the topic. If I am writing a story or article on Rider, I can write my own personal experience with Rider to connect with the audience more. Another thing I can do is incorporate Rider student’s that go there now. I can interview other students and by hearing their positive experiences at Rider. I can also incorporate storytelling by making it a debate. People can say their positive and negative experiences at Rider, which cause the reader to take a side. This way if there is a story and a plot, it is easier to picture.


All the Aggregation That’s Fit to Aggregate

What does aggregation mean?
            Aggregation can be summarized as the sharing of “articles of interest” from one news source to another. In some cases, it can be word-for-word recitation of an article, which according to Bill Keller, “In Somalia this would be called piracy. In the mediasphere, it is a respected business model.”

Why does the author describe Arianna Huffington as “the queen of aggregation?”  Go to the Huffington Post and provide an example.
            The author describes Arianna Huffington as “the queen of aggregation” through the Huffington Post, a website she founded and later sold to AOL for $315 million. The reason the “royal title” is imposed on Huffington is due to the fact there is little, if any, original material written exclusively for the Huffington. Many of the articles are based off of previous articles by other news sites and blogs.

Is aggregation a threat to professional journalism – why or why not?
            I think aggregation is a threat because people never get credit for their work. If you write and article and someone else basically rewrites the same article, you wont get the main credit for it. There are too many names and too many people who share the article and do not refer to the original author. This also could be useful if you want your article to be shared to a broader audience.


Photojournalism in the Age of New Media

A professional journalist receives a photo captured by a citizen journalist….

What are the positives?
            -Journalists can take photos before a news team arrives.
            - They can get detailed and exclusive information on a story.
            -They have more access to other places

Why does the professional journalist need to be careful?
-They have to be careful to cite everything and avoid copyright.
            -Make sure all details are correct and not exaggerated.
            -Take professional photos and always use your own work.

Why might the content of the photo be called into question?
            -Photoshop or Dreamweaver

How does citizen photojournalist impact the job of the professional photojournalist?
            -They can release stories faster.
               -They do not need any special training in taking pictures, unlike regular journalists who need a degree.

Tuesday, March 10, 2015

Youtube Questions

1. How does the interaction online become the key for Youtube video production community? Please use the media convergence concept to explain it.
- Youtube has become a leader in media convergence because now there is a place where users can upload whatever videos they want. This allows anyone to comment or share the video, which creates a great deal of interaction. People can share youtube videos to other types of media channels such as facebook, twitter, and even on blogs such as tumbler.

2. The article mentioned that the teens are mainly passively consumers of Youtube being on the periphery. But seven out of 10 most subscribed partners are teens and young adults. How do you explain this use of Youtube in youth?
- Many teens and young adults are more tech savy than older people. Since we grew up with the internet, we understand it more easily compared to older adults. Teens might be the most passive consumers of Youtube. They are also the main group that will be invested in the future. By being a subscriber, you can pick and choose what you want to see. This gives loyalty to certain channels.

3. How does Youtube use different techniques to create an online community that is different from other websites?
- By allowing people to subscribe to eachothers channels, it creates a community for people to follow one another. This also gives people the opportunity to comment and talk to one another. This also creates a participatory culture.

4. What is the next step for Youtube development? Please use the concept of participatory culture and media development theory we discussed to explain your answer.

         -The next step might be to let users interact differently. Maybe they can start a group chat on youtube so people can discuss videos and channels. It would also be cool if they created an app on the iphone that you can listen to a video/music without having the app open or your phone unlocked. I am almost positive everyone would appreciate that.

Monday, March 9, 2015

Social Media Use is Soaring—Tine to Reconsider Your 2013 Strategy

Social Media Use is Soaring—Tine to Reconsider Your 2013 Strategy

What did you learn about the growing trends in the use of social media?
            Some growing trends are that many businesses use social media to promote themselves. Also, social media is virtually everywhere because there are apps you can download on your phone. So you are always updated with the latest news and information.

What takeaways do you see from the data?

            Social media should be the heart of advertising. We have created ways to connect people on certain topics like using hash-tags. But we need to create new ways for people to communicate and connect with one another. By doing this people can extend marketing and advertising in the future.

Monday, March 2, 2015

Web 3.0

Web 3.0 is a new and improved version of 1.0 and 2.0. 3.0 is a more advanced web browser. It will make it easier for someone to search for movies and TV shows faster and easier. Instead of multiple searches or web pages, you will only need to type in a sentence or two into the Web 3.0  browser, and the server will complete the rest of the search for you. If you type in the browser what you want, the browser will analyze your response, search the entire internet for all the answers that could be possible, and then simply organize the results right there for you. Web 3.0 will be a more connected and intelligent web browser. It will include natural language processing, machine learning, reasoning, ad distributed databases.